Web Marketing

Growing your business in challenging times requires innovative solutions.

Solutions that make marketing and administrative tasks easier for you — and everyone your do business with — from your reseller, to your customer, to your vendors and associates. Making your business cycle more efficient makes doing business with you a pleasure!

design & development

We've been designing and building websites since the inception of the internet in 1994. Our community of web professionals have designed and implemented a diverse range of sites for small and large businesses in healthcare, petcare and technology industries.

Our strategy remains the same.

Define your audience
Identify typical use case scenarios
Identify priorities for each audience matching your marketing or administrative objectives
Determine the best web investment for your budget in usable phases

online marketing

Getting your message infront of information self-seekers is necessary to persuade a potential customer waiting in the wings. Here's some examples of how we're helping connect our clients with their new and regular customers.

Include items for sale in an e-commerce ready email. Great for gift certificates, specials, and holiday merchandising.
Sending referrals and ready-to-print directions in colorful and attractive web-viewable email — rather than a boring text-based email.
Start an email cancellation list for regular clients. That way if your customer cancels their appointment with you within 24 hours, why not inform all your other customers in one fell swoop via regular email and even wireless email to their cell phones?
Need to pay 1000 people $5 each? I don't, but you may. And if you did... can you imagine how expensive that could be to print, sign and post a check? There are easy ways to set it up.

We'd love to share our marketing ideas with you to make your story a successful venture.

online advertising

“Pub for Sale in Ireland” — Some time back in Internet years... roughly 5 years ago, there was a pub owner on that magical island who'd had enough magic (and seen enough little people, but that's another story). She was ready to sell. After trying all the traditional methods and no sale, it was time for something new... hmmm... the internet was growing. She decided to advertise on a search engine and placed an ad next to search results for "Ireland and pub". She sold her pub for her price in one month... and the rest is herstory. Ok, you get the idea...

The age of narrowcasting is alive and well— where your message appeals to only a narrow band of all who could see it — and it's available 24 x 7 x 365 x 6.2 billion. Imagine if only one millionth of 1% were interested in something you offer — even less, will usually satisfy any managers dreams. Maybe only one person can make your story a success.

search engine rankings

We'd all like to be high up on the search listings in our respective markets. If you're willing to pay, you can be immediately. Read more to understand how Google sells listings associated with certain words.

Meanwhile, wouldn't it be better to be listed high on the free side? Of course, getting there takes time, but if your niche is clear, you can get there. There are many basic things you should always do with any site. Read more about that here. It'd be nice to know everything you could do, the problem is Google and other search engines do not reveal the criteria necessary, else they risk losing their place as the top choice of web users.

Please call one of our web professionals at 206.963.1299 to inquire how we may serve you better.